7 Creative and Functional E-Commerce Websites in the PhilippinesThursday June 29th, 2017 Z.com News, Events, Information
By: Izza Glino
Websites are considered top asset of any e-commerce business. Having a dedicated website makes it easier for people to find you and your products or services.
In 2017, a number of e-commerce websites stood out among the rest when it comes to creativity and functionality.
These sites continue to set the bar high when it comes to excellent user experience. Here are 10 companies that should be your peg if you’re considering website redesign or if you’re just launching your own e-commerce website.
- Lazada Philippines
Lazada is a go to website for many because of its vast product offerings. You can buy almost anything and everything on Lazada from electronics, gadgets, skincare, clothing, accessories and many more.
With thousands of products to offer, it’s amazing how Lazada created a website that is not confusing and overwhelming to its visitors.
The main navigation works like a funnel pointing you exactly on what you want to buy. You can sort products based on price, rating, discount and even delivery time! A big search bar on the top most part of web page is available for easier product searching.
On top of that, Lazada created a special menu called – “Highlights at Lazada” – which includes special promotions, flash sale, clearance sale, best sellers, new arrivals and other useful categories for any shopper.
BeautyMNL is the No. 1 beauty site in the Philippines. The site sells skincare, makeup, hair care and accessories from well-known brands in the Philippines.
The content marketing strategy of BeautyMNL is something every e-commerce business owner should follow.
Its microsite, Bloom The Magazine, features helpful articles on beauty, skincare and more with products you can buy in BeautyMNL.
Articles like how to pick the right foundation for oily skin, most reviewed products of the week and top matte lipstick for morenas, help attract and convert readers to potential customers.
ZipMatch is an online real estate marketplace in the Philippines. It caters to individual who want to buy or to rent condominium, townhouse or house and lot.
ZipMatch excels in creating a personalized experience when it comes to online house hunting. From the “fill-in-the-blank” Search Bar to a virtual 360° tour, one can go property-hopping with ease!
The page Condo Ranking helps visitors have a good overview on the best of the best condominiums available. Each condo has a ZipMatch Rankings which functions as a reliable resource when it comes to investing and buying top condominiums in Metro Manila.
ZipMatch also empowers everyone with a Home Buying Blog which provide tips and other important information on getting a housing loan, investing in real estate and hassle-free living in the Philippines.
Ready to buy your car online?
E-commerce has truly changed the way we live. Now a simple search on the web can lead you to your dream car.
Carmudi Philippines is considered as the top of the list when it comes to online car buy and sell.
It makes online buying and selling of cars fast, efficient and accurate by providing an interactive e-commerce website.
You can choose the type of car you want right from the homepage. The user-friendly website also features different helpful tabs that filters your searching based on your specific car needs.
Shopee is all about mobile e-commerce. The online marketplace is highly centered on smartphone and table users.
The release of its mobile app in the Philippines with the use of online influencers as marketing strategy, made Shopee one of the fastest emerging e-commerce business in the country today.
What makes Shopee stand out from other e-commerce sites is the ease of navigation. The Shopee mobile app works extra smooth with no technical glitch at all. The availability of FAQ page also help visitors get to know how the website works for both the buyers and sellers.
You can install and register in the Shopee App using email, mobile and Facebook account.
- Sunnies Specs
Sunnies Specs is an exclusive line of premium prescription eyewear designed by Sunnies Studio. Sunnies Studios sells online and has over 40 stores in the Philippines.
Sunnies Specs revolutionized prescription eyewear by providing forward looking concept and design on its products as well as investing in beautiful and functional e-commerce website.
The simplicity and elegance of Sunnie’s website will capture your attention at one sign. The homepage makes it easy to select from their different products. You can either “Shop Women” or “Shop Men”.
The way they layout the product catalogue is amazing as well. Using high resolution graphics that shows clear picture of each design. You can also interchange the color of the lenses to suit your style.
In addition, you can filter the Sunnies specs you need per collection, frame color, lens color, style, finish and face shape.
- Zalora Philippines
If you are interested in fashion or want to upgrade your wardrobe, Zalora is the site to be. Their site is filled with big and compelling visuals of their product offerings from clothes, shoes, accessories to beauty items.
The monochromatic theme and strong typography helps bring the attention to the product.
Zalora also launch its own microsite featuring insights and discussion on current fashion and style trends called ZCOOP Philippines.
Other honorable mentions on this roster are the following:
- MetroDeal which deals and discounts on buffet, travel, gym membership, spa vouchers and more.
- OLX Philippines, previously known as sulit.com.ph, who pioneered online buy and sell of pre-loved and second hand items in the country.
- Widget City which sells tech gadgets from smartphone, tablets to laptops and accessories.
A website can be a powerful tool when it comes to online shopping. Make sure that you invest in a creative and functional website for your e-commerce business today. Did your favorite online shop made it on the list?
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