{"id":10310,"date":"2024-03-14T10:23:17","date_gmt":"2024-03-14T03:23:17","guid":{"rendered":"https:\/\/cloud.z.com\/vn\/?p=10310"},"modified":"2024-03-11T10:36:26","modified_gmt":"2024-03-11T03:36:26","slug":"mau-email-marketing-tren-crm","status":"publish","type":"post","link":"https:\/\/cloud.z.com\/vn\/news\/mau-email-marketing-tren-crm\/","title":{"rendered":"11 M\u1eb9o t\u1ea1o m\u1eabu Email Marketing tr\u00ean CRM hi\u1ec7u qu\u1ea3"},"content":{"rendered":"<p>T\u1ea1o m\u1eabu email marketing tr\u00ean CRM sao cho hi\u1ec7u qu\u1ea3 v\u00e0 \"b\u1eaft\" trend lu\u00f4n l\u00e0 m\u1ed9t ch\u1ee7 \u0111\u1ec1 \"hot\" \u0111\u01b0\u1ee3c c\u00e1c marketer th\u01b0\u1eddng xuy\u00ean th\u1ea3o lu\u1eadn.<\/p>\n<p>Trong b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y, h\u00e3y c\u00f9ng Z.com t\u00ecm hi\u1ec3u v\u1ec1 c\u00e1ch t\u1ea1o m\u1eabu email marketing tr\u00ean CRM.<\/p>\n<p style=\"margin: 0px; background-color: #e3492b; color: #fff; border-top-left-radius: 2px; border-top-right-radius: 2px; font-size: 19px; padding: 12px 20px; font-weight: bold;\"><strong>Email Marketing ch\u1ec9 19\u0111, t\u1ef7 l\u1ec7 v\u00e0o inbox \u0111\u1ebfn 90%, gia t\u0103ng doanh thu!<\/strong><\/p>\n<div class=\"textwidget\" style=\"padding: 20px; background: #ffe8e4;\">C\u00f4ng c\u1ee5<strong>\u00a0g\u1eedi email marketing h\u00e0ng lo\u1ea1t<\/strong>\u00a0c\u1ee7a Tenten.vn\u00a0<strong>s\u1eed d\u1ee5ng d\u1ec5 d\u00e0ng, kh\u00f4ng c\u1ea7n c\u00e0i \u0111\u1eb7t<\/strong>, h\u1ed7 tr\u1ee3\u00a0<strong>l\u1ecdc email s\u1ed1ng - ch\u1ebft<\/strong>\u00a0&amp; c\u00f3 s\u1eb5n h\u01a1n\u00a0<strong>200 m\u1eabu email<\/strong>\u00a0ph\u00f9 h\u1ee3p v\u1edbi m\u1ecdi l\u0129nh v\u1ef1c kinh doanh.<br \/>C\u00f3 \u0111\u1ebfn<strong>\u00a095%<\/strong>\u00a0kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y h\u00e0i l\u00f2ng v\u00e0 nh\u1eadn th\u1ea5y Email marketing mang \u0111\u1ebfn\u00a0<strong>hi\u1ec7u qu\u1ea3 kinh doanh t\u0103ng l\u00ean<\/strong>\u00a0r\u00f5 r\u1ec7t. \u01afu \u0111\u00e3i c\u1ef1c kh\u1ee7ng:<\/p>\n<ul>\n<li><strong>Mua 6 th\u00e1ng t\u1eb7ng 1 th\u00e1ng<\/strong><\/li>\n<li><strong>Mua 1 n\u0103m t\u1eb7ng 3 th\u00e1ng<\/strong><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><strong>\ud83c\udf81\u00a0<a href=\"https:\/\/tenten.vn\/OrderProduct\/choseDomainHosting?id=695&amp;type=29&amp;code=CjEPirNdXFGcDbmu&amp;idCampaign=2774\"><span style=\"color: #ff6600;\">NH\u1eacN \u01afU \u0110\u00c3I<\/span>\u00a0<\/a>\ud83c\udf81\u00a0<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/bit.ly\/3Pe84wP\">V\u00e0o nh\u00f3m Zalo \u0111\u1ec3 nh\u1eadn th\u00eam nhi\u1ec1u \u01b0u \u0111\u00e3i Email h\u01a1n n\u1eefa<\/a><\/li>\n<li>Hotline: (024) 71 089 999<\/li>\n<li>Email: info@tenten.vn<\/li>\n<\/ul>\n<\/div>\n<h3>T\u1ea1i sao n\u00ean t\u1ea1o m\u1eabu email marketing tr\u00ean CRM?<\/h3>\n<p>Email marketing l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb d\u1ef1a tr\u00ean vi\u1ec7c g\u1eedi email \u0111\u1ebfn m\u1ed9t nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng ho\u1eb7c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111\u1ec3 qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5, ho\u1eb7c n\u1ed9i dung t\u1eeb m\u1ed9t doanh nghi\u1ec7p ho\u1eb7c t\u1ed5 ch\u1ee9c. \u0110\u00e2y l\u00e0 m\u1ed9t ph\u01b0\u01a1ng ti\u1ec7n ti\u1ebfp th\u1ecb tr\u1ef1c ti\u1ebfp th\u00f4ng qua email \u0111\u1ec3 t\u1ea1o ra m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i ho\u1eb7c ti\u1ec1m n\u0103ng, t\u0103ng t\u01b0\u01a1ng t\u00e1c v\u00e0 t\u1ea1o ra doanh s\u1ed1 b\u00e1n h\u00e0ng.<\/p>\n<p>CRM l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a \"Customer Relationship Management\" (Qu\u1ea3n l\u00fd M\u1ed1i quan h\u1ec7 Kh\u00e1ch h\u00e0ng). \u0110\u00e2y l\u00e0 m\u1ed9t ph\u1ea7n m\u1ec1m ho\u1eb7c h\u1ec7 th\u1ed1ng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 qu\u1ea3n l\u00fd v\u00e0 t\u1ed1i \u01b0u h\u00f3a m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u1ee7a m\u1ed9t doanh nghi\u1ec7p. CRM gi\u00fap t\u1ed5 ch\u1ee9c th\u00f4ng tin v\u1ec1 kh\u00e1ch h\u00e0ng, bao g\u1ed3m l\u1ecbch s\u1eed giao d\u1ecbch, th\u00f4ng tin li\u00ean l\u1ea1c, y\u00eau c\u1ea7u h\u1ed7 tr\u1ee3, v\u00e0 c\u00e1c t\u01b0\u01a1ng t\u00e1c kh\u00e1c. N\u00f3 cung c\u1ea5p c\u00e1i nh\u00ecn to\u00e0n di\u1ec7n v\u1ec1 kh\u00e1ch h\u00e0ng v\u00e0 gi\u00fap doanh nghi\u1ec7p t\u01b0\u01a1ng t\u00e1c hi\u1ec7u qu\u1ea3 h\u01a1n v\u1edbi h\u1ecd.<\/p>\n<p>Vi\u1ec7c t\u1ea1o m\u1eabu email marketing tr\u00ean CRM mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho doanh nghi\u1ec7p. Th\u1ee9 nh\u1ea5t, CRM gi\u00fap qu\u1ea3n l\u00fd d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3, t\u1eeb vi\u1ec7c thu th\u1eadp th\u00f4ng tin \u0111\u1ebfn vi\u1ec7c t\u1ed5 ch\u1ee9c v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u. Th\u1ee9 hai, CRM c\u00f3 kh\u1ea3 n\u0103ng t\u00edch h\u1ee3p d\u1eef li\u1ec7u t\u1eeb nhi\u1ec1u ngu\u1ed3n kh\u00e1c nhau, gi\u00fap t\u1ea1o ra c\u00e1i nh\u00ecn to\u00e0n di\u1ec7n v\u1ec1 kh\u00e1ch h\u00e0ng.<\/p>\n<p>Th\u1ee9 ba, vi\u1ec7c t\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh t\u1ea1o m\u1eabu email marketing tr\u00ean CRM v\u00e0 g\u1eedi ch\u00fang \u0111i gi\u00fap ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 c\u00f4ng s\u1ee9c cho nh\u00e2n vi\u00ean marketing. Th\u1ee9 t\u01b0, CRM cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 theo d\u00f5i v\u00e0 \u0111\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t c\u1ee7a c\u00e1c chi\u1ebfn l\u01b0\u1ee3c email marketing, t\u1eeb \u0111\u00f3 gi\u00fap doanh nghi\u1ec7p hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 c\u00e1ch m\u00e0 kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng t\u00e1c v\u1edbi email.<\/p>\n<p>Cu\u1ed1i c\u00f9ng, t\u1ea1o m\u1eabu email marketing tr\u00ean CRM cho ph\u00e9p doanh nghi\u1ec7p t\u00f9y bi\u1ebfn n\u1ed9i dung theo t\u1eebng kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3, t\u1ea1o ra tr\u1ea3i nghi\u1ec7m g\u1ea7n g\u0169i v\u00e0 c\u00e1 nh\u00e2n h\u00f3a h\u01a1n. T\u00f3m l\u1ea1i, t\u1ea1o m\u1eabu email marketing tr\u00ean CRM l\u00e0 m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn l\u01b0\u1ee3c marketing v\u00e0 t\u0103ng c\u01b0\u1eddng t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n<p><img class=\"wp-image-22889\" src=\"https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2024\/03\/mau-email-marketing-tren-crm-2.png\" alt=\"m\u1eabu email marketing tr\u00ean CRM 2\" \/><\/p>\n<h3>C\u1ea5u tr\u00fac c\u01a1 b\u1ea3n khi t\u1ea1o m\u1eabu email marketing tr\u00ean CRM<\/h3>\n<p>\u0110\u1ec3 t\u1ea1o m\u1eabu email marketing tr\u00ean CRM m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3, \u0111i\u1ec1u \u0111\u1ea7u ti\u00ean b\u1ea1n c\u1ea7n bi\u1ebft l\u00e0 c\u1ea5u tr\u00fac c\u1ee7a m\u1ed9t m\u1eabu email marketing. Th\u00f4ng th\u01b0\u1eddng, m\u1ed9t m\u1eabu email marketing tr\u00ean CRM s\u1ebd bao g\u1ed3m 9 ph\u1ea7n ch\u00ednh, bao g\u1ed3m:<\/p>\n<p>1. Ti\u00eau \u0111\u1ec1 (Subject Line): \u0110\u00e2y l\u00e0 ph\u1ea7n ti\u00eau \u0111\u1ec1 c\u1ee7a email, n\u00ean \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi nh\u1eadn v\u00e0 k\u00edch th\u00edch h\u1ecd m\u1edf email. Ti\u00eau \u0111\u1ec1 n\u00ean ng\u1eafn g\u1ecdn, h\u1ea5p d\u1eabn v\u00e0 ph\u1ea3n \u00e1nh n\u1ed9i dung c\u1ee7a email.<\/p>\n<p>2. Ti\u00eau \u0111\u1ec1 Ph\u1ee5 (Preheader): Ph\u1ea7n n\u00e0y l\u00e0 m\u1ed9t d\u00f2ng ng\u1eafn g\u1ecdn hi\u1ec3n th\u1ecb ngay sau ti\u00eau \u0111\u1ec1, cung c\u1ea5p th\u00eam th\u00f4ng tin ho\u1eb7c h\u1ee9a h\u1eb9n \u0111\u1ec3 ng\u01b0\u1eddi nh\u1eadn mu\u1ed1n m\u1edf email.<\/p>\n<p>3. N\u1ed9i dung Ch\u00ednh (Main Content): Ph\u1ea7n n\u00e0y ch\u1ee9a th\u00f4ng \u0111i\u1ec7p ch\u00ednh c\u1ee7a email, bao g\u1ed3m th\u00f4ng tin v\u1ec1 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5, ho\u1eb7c th\u00f4ng b\u00e1o kh\u00e1c. N\u1ed9i dung c\u1ea7n \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a \u0111\u1ec3 d\u1ec5 \u0111\u1ecdc, h\u1ea5p d\u1eabn v\u00e0 thuy\u1ebft ph\u1ee5c.<\/p>\n<p>4. H\u00ecnh \u1ea2nh v\u00e0 Video: S\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh v\u00e0 video \u0111\u1ec3 minh h\u1ecda v\u00e0 t\u0103ng t\u00ednh h\u1ea5p d\u1eabn c\u1ee7a email. \u0110\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c t\u1eadp tin \u0111\u00ednh k\u00e8m \u0111\u1ec1u \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a \u0111\u1ec3 t\u0103ng t\u1ed1c \u0111\u1ed9 t\u1ea3i trang.<\/p>\n<p>5. G\u1ecdi T\u00e1c \u0110\u1ed9ng (Call-to-Action - CTA): Cung c\u1ea5p m\u1ed9t ho\u1eb7c nhi\u1ec1u li\u00ean k\u1ebft ho\u1eb7c n\u00fat g\u1ecdi t\u00e1c \u0111\u1ed9ng m\u1ea1nh m\u1ebd, khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi nh\u1eadn th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng nh\u01b0 mua h\u00e0ng, \u0111\u0103ng k\u00fd, ho\u1eb7c t\u1ea3i v\u1ec1. CTA n\u00ean \u0111\u01b0\u1ee3c \u0111\u1eb7t \u1edf v\u1ecb tr\u00ed d\u1ec5 nh\u00ecn th\u1ea5y v\u00e0 h\u1ea5p d\u1eabn.<\/p>\n<p>6. Ch\u1eef K\u00fd v\u00e0 Th\u00f4ng tin Li\u00ean H\u1ec7: Bao g\u1ed3m th\u00f4ng tin v\u1ec1 doanh nghi\u1ec7p ho\u1eb7c t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n, bao g\u1ed3m t\u00ean, \u0111\u1ecba ch\u1ec9, s\u1ed1 \u0111i\u1ec7n tho\u1ea1i v\u00e0 li\u00ean k\u1ebft \u0111\u1ebfn trang web ho\u1eb7c c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i.<\/p>\n<p>7. Ph\u1ea7n Chia S\u1ebb X\u00e3 H\u1ed9i (Social Sharing): B\u1ea1n c\u00f3 th\u1ec3 bao g\u1ed3m c\u00e1c n\u00fat chia s\u1ebb x\u00e3 h\u1ed9i \u0111\u1ec3 khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi nh\u1eadn chia s\u1ebb email c\u1ee7a b\u1ea1n tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i kh\u00e1c nhau.<\/p>\n<p>8. Unsubscribe Link: \u0110\u1ea3m b\u1ea3o r\u1eb1ng email c\u1ee7a b\u1ea1n bao g\u1ed3m m\u1ed9t li\u00ean k\u1ebft \"h\u1ee7y \u0111\u0103ng k\u00fd\" cho ph\u00e9p ng\u01b0\u1eddi nh\u1eadn c\u00f3 th\u1ec3 t\u1eeb ch\u1ed1i nh\u1eadn email trong t\u01b0\u01a1ng lai n\u1ebfu h\u1ecd mu\u1ed1n.<\/p>\n<p>9. Ch\u00e2n Trang (Footer): Ch\u00e2n trang th\u01b0\u1eddng ch\u1ee9a c\u00e1c th\u00f4ng tin b\u1ed5 sung nh\u01b0 th\u00f4ng tin v\u1ec1 b\u1ea3n quy\u1ec1n, \u0111\u01b0\u1eddng d\u1eabn \u0111\u1ebfn trang web, th\u00f4ng tin li\u00ean h\u1ec7 v\u00e0 c\u00e1c li\u00ean k\u1ebft h\u1eefu \u00edch kh\u00e1c.<\/p>\n<p>C\u1ea5u tr\u00fac n\u00e0y gi\u00fap email c\u1ee7a b\u1ea1n tr\u1edf n\u00ean chuy\u00ean nghi\u1ec7p, d\u1ec5 \u0111\u1ecdc v\u00e0 hi\u1ec7u qu\u1ea3 trong vi\u1ec7c giao ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 ng\u01b0\u1eddi nh\u1eadn.<\/p>\n<p><img class=\"wp-image-22890\" src=\"https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2024\/03\/mau-email-marketing-tren-crm-3.png\" alt=\"m\u1eabu email marketing tr\u00ean CRM 3\" \/><\/p>\n<h3>M\u1eb9o t\u1ed1i \u01b0u hi\u1ec3n th\u1ecb c\u00e1c m\u1eabu email marketing tr\u00ean CRM<\/h3>\n<p>Kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 xem email tr\u00ean nhi\u1ec1u thi\u1ebft b\u1ecb kh\u00e1c nhau, v\u1edbi nhi\u1ec1u k\u00edch c\u1ee1 m\u00e0n h\u00ecnh v\u00e0 thi\u1ebft l\u1eadp ri\u00eang. Do \u0111\u00f3, m\u1ed9t m\u1eabu email marketing tr\u00ean CRM hi\u1ec7u qu\u1ea3 ph\u1ea3i hi\u1ec3n th\u1ecb t\u1ed1t tr\u00ean m\u1ecdi lo\u1ea1i thi\u1ebft b\u1ecb. Vi\u1ec7c n\u00e0y kh\u00f4ng kh\u00f3, b\u1edfi c\u00f3 m\u1ed9t s\u1ed1 m\u1eb9o m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng trong qu\u00e1 tr\u00ecnh so\u1ea1n th\u1ea3o \u0111\u1ec3 t\u1ed1i \u01b0u hi\u1ec3n th\u1ecb cho email marketing c\u1ee7a m\u00ecnh.<\/p>\n<p>\u0110\u1ec3 t\u1ed1i \u01b0u hi\u1ec3n th\u1ecb m\u1eabu email marketing tr\u00ean CRM, b\u1ea1n c\u1ea7n tu\u00e2n th\u1ee7 c\u00e1c nguy\u00ean t\u1eafc sau \u0111\u00e2y:<\/p>\n<p>- T\u1ed1i \u01b0u h\u00f3a cho Thi\u1ebft B\u1ecb Di \u0110\u1ed9ng: H\u01a1n 50% l\u01b0\u1ee3t m\u1edf email \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng. \u0110\u1ea3m b\u1ea3o r\u1eb1ng email c\u1ee7a b\u1ea1n c\u00f3 thi\u1ebft k\u1ebf linh ho\u1ea1t, d\u1ec5 \u0111\u1ecdc v\u00e0 d\u1ec5 nh\u1ea5n v\u00e0o c\u00e1c li\u00ean k\u1ebft tr\u00ean c\u1ea3 \u0111i\u1ec7n tho\u1ea1i di \u0111\u1ed9ng l\u1eabn m\u00e1y t\u00ednh \u0111\u1ec3 b\u00e0n.<\/p>\n<p>- S\u1eed D\u1ee5ng Thi\u1ebft K\u1ebf \u0110\u01a1n Gi\u1ea3n v\u00e0 H\u1ea5p D\u1eabn: Tr\u00e1nh s\u1ef1 ph\u1ee9c t\u1ea1p v\u00e0 qu\u00e1 nhi\u1ec1u chi ti\u1ebft trong thi\u1ebft k\u1ebf email. S\u1eed d\u1ee5ng font ch\u1eef d\u1ec5 \u0111\u1ecdc, m\u00e0u s\u1eafc h\u1ea5p d\u1eabn v\u00e0 h\u00ecnh \u1ea3nh r\u00f5 r\u00e0ng \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi nh\u1eadn.<\/p>\n<p>- Ki\u1ec3m Tra v\u00e0 T\u1ed1i \u01afu K\u00edch Th\u01b0\u1edbc \u1ea2nh: \u0110\u1ea3m b\u1ea3o r\u1eb1ng k\u00edch th\u01b0\u1edbc \u1ea3nh ph\u00f9 h\u1ee3p v\u1edbi k\u00edch th\u01b0\u1edbc m\u00e0n h\u00ecnh v\u00e0 kh\u00f4ng g\u00e2y \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn t\u1ed1c \u0111\u1ed9 t\u1ea3i trang. S\u1eed d\u1ee5ng \u0111\u1ecbnh d\u1ea1ng h\u00ecnh \u1ea3nh n\u00e9n \u0111\u1ec3 gi\u1ea3m k\u00edch th\u01b0\u1edbc file.<\/p>\n<p>- S\u1eed D\u1ee5ng CTA R\u00f5 R\u00e0ng v\u00e0 H\u1ea5p D\u1eabn: G\u1ecdi t\u00e1c \u0111\u1ed9ng (CTA) n\u00ean \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng v\u00e0 h\u1ea5p d\u1eabn. S\u1eed d\u1ee5ng ng\u00f4n ng\u1eef k\u00edch th\u00edch h\u00e0nh \u0111\u1ed9ng nh\u01b0 \"Mua Ngay\", \"\u0110\u0103ng K\u00fd Ngay\" \u0111\u1ec3 khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi nh\u1eadn th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng.<\/p>\n<p>- Ch\u00fa \u00dd \u0110\u1ebfn Kh\u1ea3 N\u0103ng Chuy\u1ec3n \u0110\u1ed5i: \u0110\u1eb7t CTA \u1edf v\u1ecb tr\u00ed d\u1ec5 th\u1ea5y v\u00e0 d\u1ec5 ti\u1ebfp c\u1eadn. S\u1eed d\u1ee5ng m\u00e0u s\u1eafc v\u00e0 h\u00ecnh \u1ea3nh \u0111\u1ec3 l\u00e0m n\u1ed5i b\u1eadt CTA v\u00e0 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi nh\u1eadn.<\/p>\n<p>- Ki\u1ec3m Tra Email Tr\u00ean C\u00e1c N\u1ec1n T\u1ea3ng v\u00e0 M\u00e1y Ch\u1ee7 Email Kh\u00e1c Nhau: Ki\u1ec3m tra email c\u1ee7a b\u1ea1n tr\u00ean nhi\u1ec1u n\u1ec1n t\u1ea3ng v\u00e0 m\u00e1y ch\u1ee7 email kh\u00e1c nhau \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng n\u00f3 hi\u1ec3n th\u1ecb \u0111\u00fang c\u00e1ch tr\u00ean m\u1ecdi thi\u1ebft b\u1ecb v\u00e0 tr\u00ecnh duy\u1ec7t.<\/p>\n<p>- Th\u1eed Nghi\u1ec7m v\u00e0 T\u1ed1i \u01afu H\u00f3a Li\u00ean T\u1ee5c: S\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 th\u1eed nghi\u1ec7m A\/B \u0111\u1ec3 so s\u00e1nh hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c phi\u00ean b\u1ea3n email kh\u00e1c nhau. Ti\u1ebfp t\u1ee5c t\u1ed1i \u01b0u h\u00f3a ti\u00eau \u0111\u1ec1, n\u1ed9i dung v\u00e0 CTA \u0111\u1ec3 c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 m\u1edf v\u00e0 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i.<\/p>\n<p>- Tu\u00e2n Th\u1ee7 Nguy\u00ean T\u1eafc GDPR v\u00e0 CAN-SPAM: \u0110\u1ea3m b\u1ea3o r\u1eb1ng email c\u1ee7a b\u1ea1n tu\u00e2n th\u1ee7 c\u00e1c quy \u0111\u1ecbnh v\u1ec1 quy\u1ec1n ri\u00eang t\u01b0 v\u00e0 email marketing nh\u01b0 GDPR (General Data Protection Regulation) v\u00e0 CAN-SPAM (Controlling the Assault of Non-Solicited Pornography And Marketing).<\/p>\n<p>Ngo\u00e0i ra, b\u1ea1n c\u0169ng n\u00ean tr\u00e1nh m\u1ed9t s\u1ed1 v\u1ea5n \u0111\u1ec1 sau:<\/p>\n<p>- Kh\u00f4ng g\u1eafn video tr\u1ef1c ti\u1ebfp v\u00e0o email. Thay v\u00e0o \u0111\u00f3, h\u00e3y ch\u00e8n m\u1ed9t li\u00ean k\u1ebft v\u00e0o m\u1ed9t h\u00ecnh \u1ea3nh thumbnail (h\u00ecnh \u1ea3nh t\u00f3m t\u1eaft n\u1ed9i dung c\u1ee7a video) v\u00e0 \u0111\u1eb7t li\u00ean k\u1ebft \u0111\u00f3 trong email. K\u00edch th\u01b0\u1edbc c\u1ee7a h\u00ecnh \u1ea3nh thumbnail n\u00ean l\u00e0 chi\u1ec1u r\u1ed9ng b\u1eb1ng k\u00edch th\u01b0\u1edbc c\u1ee7a m\u1eabu email v\u00e0 chi\u1ec1u d\u00e0i l\u00e0 300px (v\u00ed d\u1ee5: 650 x 300).<\/p>\n<p>- Tr\u00e1nh s\u1eed d\u1ee5ng \u1ea3nh \u0111\u1ed9ng GIF, b\u1edfi \u1ea3nh \u0111\u1ed9ng GIF c\u00f3 th\u1ec3 g\u00e2y ph\u00e2n t\u00e2m v\u00e0 l\u00e0m t\u0103ng k\u00edch th\u01b0\u1edbc file c\u1ee7a email, d\u1eabn \u0111\u1ebfn vi\u1ec7c t\u1ea3i ch\u1eadm h\u01a1n v\u00e0 g\u00e2y phi\u1ec1n to\u00e1i cho ng\u01b0\u1eddi nh\u1eadn.<\/p>\n<p>- Tr\u00e1nh ph\u1ee5 thu\u1ed9c qu\u00e1 nhi\u1ec1u v\u00e0o h\u00ecnh \u1ea3nh. Khi s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh trong email ti\u1ebfp th\u1ecb, h\u00e3y nh\u1edb r\u1eb1ng ch\u00fang c\u00f3 th\u1ec3 kh\u00f4ng hi\u1ec3n th\u1ecb ngay l\u1eadp t\u1ee9c n\u1ebfu tr\u00ecnh duy\u1ec7t email m\u1eb7c \u0111\u1ecbnh c\u1ee7a ng\u01b0\u1eddi nh\u1eadn ch\u1eb7n h\u00ecnh \u1ea3nh. \u0110i\u1ec1u n\u00e0y \u0111\u1eb7c bi\u1ec7t \u0111\u00fang khi s\u1eed d\u1ee5ng c\u00e1c d\u1ecbch v\u1ee5 email nh\u01b0 Outlook. Thay v\u00e0o \u0111\u00f3, h\u00e3y \u0111\u1ea3m b\u1ea3o r\u1eb1ng n\u1ed9i dung v\u0103n b\u1ea3n c\u1ee7a b\u1ea1n c\u0169ng \u0111\u1ee7 h\u1ea5p d\u1eabn v\u00e0 ch\u1ee9a \u0111\u1ef1ng th\u00f4ng tin c\u1ea7n thi\u1ebft.<\/p>\n<p>T\u1ed1i \u01b0u hi\u1ec3n th\u1ecb m\u1eabu email marketing tr\u00ean CRM l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng gi\u00fap n\u00e2ng cao hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c email marketing c\u1ee7a b\u1ea1n v\u00e0 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m t\u00edch c\u1ef1c cho ng\u01b0\u1eddi nh\u1eadn.<\/p>\n<h3><img class=\"wp-image-22891\" src=\"https:\/\/www.hostify.vn\/blog\/wp-content\/uploads\/2024\/03\/mau-email-marketing-tren-crm-4.png\" alt=\"m\u1eabu email marketing tr\u00ean CRM 4\" \/><\/h3>\n<h3>M\u1ed9t s\u1ed1 ph\u1ea7n m\u1ec1m h\u1ed7 tr\u1ee3 so\u1ea1n th\u1ea3o m\u1eabu email marketing tr\u00ean CRM<\/h3>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 ph\u1ea7n m\u1ec1m h\u1ed7 tr\u1ee3 t\u1ea1o m\u1eabu email marketing tr\u00ean CRM:<\/p>\n<p>1. HubSpot CRM: HubSpot cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 m\u1ea1nh m\u1ebd \u0111\u1ec3 t\u1ea1o, t\u00f9y ch\u1ec9nh v\u00e0 g\u1eedi email marketing tr\u1ef1c ti\u1ebfp t\u1eeb giao di\u1ec7n CRM c\u1ee7a h\u1ecd.<\/p>\n<p>2. Salesforce Marketing Cloud: \u0110\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng n\u1ec1n t\u1ea3ng CRM h\u00e0ng \u0111\u1ea7u cung c\u1ea5p c\u00e1c t\u00ednh n\u0103ng m\u1ea1nh m\u1ebd \u0111\u1ec3 t\u1ea1o v\u00e0 qu\u1ea3n l\u00fd chi\u1ebfn d\u1ecbch email marketing.<\/p>\n<p>3. Zoho CRM: Zoho CRM t\u00edch h\u1ee3p c\u00e1c c\u00f4ng c\u1ee5 t\u1ea1o m\u1eabu email marketing cho ph\u00e9p b\u1ea1n t\u1ea1o ra c\u00e1c email chuy\u00ean nghi\u1ec7p v\u00e0 theo d\u00f5i hi\u1ec7u su\u1ea5t c\u1ee7a ch\u00fang tr\u1ef1c ti\u1ebfp t\u1eeb giao di\u1ec7n CRM.<\/p>\n<p>4. ActiveCampaign: ActiveCampaign cung c\u1ea5p c\u00e1c t\u00ednh n\u0103ng CRM k\u1ebft h\u1ee3p v\u1edbi c\u00e1c c\u00f4ng c\u1ee5 t\u1ea1o m\u1eabu email marketing \u0111\u1ec3 t\u1ea1o ra c\u00e1c chi\u1ebfn d\u1ecbch email hi\u1ec7u qu\u1ea3.<\/p>\n<p>5. Mailchimp for Salesforce: Mailchimp l\u00e0 m\u1ed9t trong nh\u1eefng c\u00f4ng c\u1ee5 email marketing h\u00e0ng \u0111\u1ea7u, v\u00e0 t\u00edch h\u1ee3p v\u1edbi Salesforce \u0111\u1ec3 cung c\u1ea5p c\u00e1c t\u00ednh n\u0103ng t\u1ea1o m\u1eabu email tr\u00ean n\u1ec1n t\u1ea3ng CRM n\u00e0y.<\/p>\n<p>Nh\u1eefng ph\u1ea7n m\u1ec1m n\u00e0y cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 \u0111a d\u1ea1ng \u0111\u1ec3 t\u1ea1o v\u00e0 qu\u1ea3n l\u00fd email marketing tr\u1ef1c ti\u1ebfp t\u1eeb CRM, gi\u00fap t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a b\u1ea1n.<\/p>\n<p style=\"margin: 0px; background-color: #e3492b; color: #fff; border-top-left-radius: 2px; border-top-right-radius: 2px; font-size: 19px; padding: 12px 20px; font-weight: bold;\"><strong>Email Marketing ch\u1ec9 19\u0111, t\u1ef7 l\u1ec7 v\u00e0o inbox \u0111\u1ebfn 90%, gia t\u0103ng doanh thu!<\/strong><\/p>\n<div class=\"textwidget\" style=\"padding: 20px; background: #ffe8e4;\">C\u00f4ng c\u1ee5<strong>\u00a0g\u1eedi email marketing h\u00e0ng lo\u1ea1t<\/strong>\u00a0c\u1ee7a Tenten.vn\u00a0<strong>s\u1eed d\u1ee5ng d\u1ec5 d\u00e0ng, kh\u00f4ng c\u1ea7n c\u00e0i \u0111\u1eb7t<\/strong>, h\u1ed7 tr\u1ee3\u00a0<strong>l\u1ecdc email s\u1ed1ng - ch\u1ebft<\/strong>\u00a0&amp; c\u00f3 s\u1eb5n h\u01a1n\u00a0<strong>200 m\u1eabu email<\/strong>\u00a0ph\u00f9 h\u1ee3p v\u1edbi m\u1ecdi l\u0129nh v\u1ef1c kinh doanh.<br \/>C\u00f3 \u0111\u1ebfn<strong>\u00a095%<\/strong>\u00a0kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y h\u00e0i l\u00f2ng v\u00e0 nh\u1eadn th\u1ea5y Email marketing mang \u0111\u1ebfn\u00a0<strong>hi\u1ec7u qu\u1ea3 kinh doanh t\u0103ng l\u00ean<\/strong>\u00a0r\u00f5 r\u1ec7t. \u01afu \u0111\u00e3i c\u1ef1c kh\u1ee7ng:<\/p>\n<ul>\n<li><strong>Mua 6 th\u00e1ng t\u1eb7ng 1 th\u00e1ng<\/strong><\/li>\n<li><strong>Mua 1 n\u0103m t\u1eb7ng 3 th\u00e1ng<\/strong><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><strong>\ud83c\udf81\u00a0<a href=\"https:\/\/tenten.vn\/OrderProduct\/choseDomainHosting?id=695&amp;type=29&amp;code=CjEPirNdXFGcDbmu&amp;idCampaign=2774\"><span style=\"color: #ff6600;\">NH\u1eacN \u01afU \u0110\u00c3I<\/span>\u00a0<\/a>\ud83c\udf81\u00a0<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/bit.ly\/3Pe84wP\">V\u00e0o nh\u00f3m Zalo \u0111\u1ec3 nh\u1eadn th\u00eam nhi\u1ec1u \u01b0u \u0111\u00e3i Email h\u01a1n n\u1eefa<\/a><\/li>\n<li>Hotline: (024) 71 089 999<\/li>\n<li>Email: info@tenten.vn<\/li>\n<\/ul>\n<\/div>\n<p><strong>B\u00e0i li\u00ean quan<\/strong><\/p>\n<ul>\n<li class=\"title-article\"><a href=\"https:\/\/cloud.z.com\/vn\/news\/viet-content\/\">Chi\u1ebfn thu\u1eadt vi\u1ebft content h\u1ea5p d\u1eabn \u0111\u1ebfn t\u1eebng chi ti\u1ebft<\/a><\/li>\n<li class=\"title-article\"><a href=\"https:\/\/cloud.z.com\/vn\/news\/ai-content-marketing\/\">L\u1ee3i \u00edch c\u1ee7a AI Content marketing v\u00e0 c\u00e1ch AI s\u00e1ng t\u1ea1o ra n\u1ed9i dung<\/a><\/li>\n<li class=\"title-article\"><a href=\"https:\/\/cloud.z.com\/vn\/news\/email-hosting\/\">Email Hosting l\u00e0 gi\u1ea3i ph\u00e1p ho\u00e0n h\u1ea3o cho giao ti\u1ebfp v\u00e0 qu\u1ea3n l\u00fd email<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>T\u1ea1o m\u1eabu email marketing tr\u00ean CRM sao cho hi\u1ec7u qu\u1ea3 v\u00e0 \"b\u1eaft\" trend lu\u00f4n l\u00e0 m\u1ed9t ch\u1ee7 \u0111\u1ec1 \"hot\" \u0111\u01b0\u1ee3c c\u00e1c marketer th\u01b0\u1eddng xuy\u00ean th\u1ea3o lu\u1eadn. Trong b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y, h\u00e3y c\u00f9ng Z.com t\u00ecm hi\u1ec3u v\u1ec1 c\u00e1ch t\u1ea1o m\u1eabu...<\/p>\n","protected":false},"author":28,"featured_media":10311,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[177,83],"tags":[],"jetpack_featured_media_url":"https:\/\/cloud.z.com\/vn\/wp-content\/uploads\/2024\/03\/mau-email-marketing-tren-crm-1.png","_links":{"self":[{"href":"https:\/\/cloud.z.com\/vn\/wp-json\/wp\/v2\/posts\/10310"}],"collection":[{"href":"https:\/\/cloud.z.com\/vn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cloud.z.com\/vn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cloud.z.com\/vn\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/cloud.z.com\/vn\/wp-json\/wp\/v2\/comments?post=10310"}],"version-history":[{"count":2,"href":"https:\/\/cloud.z.com\/vn\/wp-json\/wp\/v2\/posts\/10310\/revisions"}],"predecessor-version":[{"id":10313,"href":"https:\/\/cloud.z.com\/vn\/wp-json\/wp\/v2\/posts\/10310\/revisions\/10313"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cloud.z.com\/vn\/wp-json\/wp\/v2\/media\/10311"}],"wp:attachment":[{"href":"https:\/\/cloud.z.com\/vn\/wp-json\/wp\/v2\/media?parent=10310"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cloud.z.com\/vn\/wp-json\/wp\/v2\/categories?post=10310"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cloud.z.com\/vn\/wp-json\/wp\/v2\/tags?post=10310"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}